Video: The value of clarity and functionality for infographics

Here’s a nice 12 minute movie from Swissinfographics featuring some of the best names in infographic design discussing the challenge of achieving clear and functional designs, the essence of the graphic design style that originated from Switzerland in the 50s termed ‘Swiss Style‘.

The video includes contributions from the likes of Geoff McGhee (Stanford), Jen Christiansen (Scientific American), Graham Roberts (The New York Times), Nigel Holmes (formerly at Time magazine), and Nicholas Felton (formerly at Facebook), as well as several other renowned designers.

SwissInfographics met with information designers and theorists to discuss the values of clarity and functionality for infographics, and today’s relevance of Swiss Style. The result is a series of highly inspiring statements condensed into a 10-min movie called “Swiss Style Reboot: The Short Film”.

The project was part of the Swiss Style Reboot exhibition that took place in July in Boston.